
A new way to mortgage
With you in mind
It’s all about you
Our sole focus is taking care of you. Founded by loan officers and built for borrowers, we operate on possibly the smallest profit margins in the nation, empowering us to offer you the lowest rates we can find. Literally.
We also take great care of our teammates, who in turn take amazing care of you. We stress this within our culture.
While the mortgage industry has traditionally been focused on profits, we’re leveraging the latest technology to bridge the gap between business and people.
You win, and so does our team.
This isn’t just business.
It’s personal.

Don’t take our word for it
Here’s what the world is saying about CustomRate
Ready to get a 5-star experience?
We do the shopping
CustomRate is your true mortgage brokerage.
Some companies claim to be brokerages but act more like a retail shop for a handful of lenders.
As Florida’s premier mortgage brokerage, we actively and aggressively shop a vast pool of wholesalers to find your ideal loan product.
Product Availability
We’re not limited to one menu. As brokers, we have an expansive network of lenders at our fingertips, giving you access to a multitude of mortgage products.
Personalized Options
Maybe you need temporary financing to move. Maybe you’re a physician still in residency. Or maybe you need a new roof on your warehouse. Whatever it is, we will shop it.
Transparency
Honest expertise so you can make a confident decision. We’re straight forward about what you can realistically afford and which loan products will serve your long-term interests.
No Credit Impact
No dings attached. Check out what you qualify for. See your rates and loan options without affecting your credit score one bit. It’s just another way to start your home-buying journey.
Custom Rate and See
Stop overpaying and start saving.
We specialize in securing competive rates for our clients.
Get a free, fully-verified pre-approval with NO impact to your credit score!
Nosotros hablamos espanol
Deja de pagar de más y empieza a ahorrar.
Nos especializamos en conseguir tasas competitivas para nuestros clientes.
¡Obtén una preaprobación gratuita y totalmente verificada que no afecta tu puntaje crediticio!
Let’s recap
Passionate
You’re our neighbor, and we’re passionate about hearing your story, understanding your goals, and finding the loan that fits your unique life. We believe the mortgage process should be as personal as the home you are buying.
Professional
Excellence in lending. Precision in execution. In a complex real estate market, you need more than a lender—you need a strategic financial partner. We bring decades of industry expertise and uncompromising professional standards to every transaction.
Available
We have a “No-Black-Hole” Policy: Proactive updates so you never have to wonder where your loan stands. You can call us directly, swing by the office, or set up an online appointment.
